Veterinary News Network Launches New Web Site

Denver, CO (February 12, 2008) – The Veterinary News Network (VNN), a national network of veterinary reporters and selected affiliate reporters, and a leader in the production of animal health news stories for television, radio and print, has launched a newly designed Web site. The site – www.MyVNN.com – provides improved functionality, restructured navigation, more content and several interactive features.

MyVNN.com provides easy access to VNN’s library of more than 60 2-minute animal health news story videos as well as a media center containing press releases, a media kit, VNN articles, logo downloads and contact information.

An online application process is available for veterinarians and existing medical or specialty journalists who are interested in becoming VNN reporters. Veterinary reporters are Doctors of Veterinary Medicine who have, or wish to have, positions as contributors to local media. These veterinary reporters are the core of the network and have responsibility to the public, the media and the veterinary community. Affiliate reporters are existing medical and specialty reporters at television, radio, print or Web-based media who are not veterinarians.

At MyVNN.com, reporters can log in to access all of VNN’s resources including news story talking points, scripts, tip sheets, reference materials and press releases. A personalized news desk provides access to current top headlines in animal health news, media training resources, a forum and an archived search function.

For news directors and journalists looking to find a veterinary reporter in their local area, MyVNN.com provides an interactive map where users click on a state or Canadian province, select the nearest location and submit a contact form. VNN responds to contact forms within 24 hours. Television news directors can also access the current satellite feed notification.

“As VNN continues to grow, we are pleased to add new resources and information to our Web site for the benefit of VNN reporters as well as news directors and journalists,” says Dr. Jim Humphries, VNN President and News Director.

About Veterinary News Network
The Veterinary News Network (VNN) is a national network of more than 360 veterinarians and affiliate reporters who use VNN-produced resources to broadcast and publish local news stories about current pet health issues and advances in veterinary care. By providing content that is medically accurate and reliable, VNN helps veterinarians deliver these stories to their local media through print, television, radio, Internet blogs and other appropriate outlets. VNN also has a syndication division that includes morning drive radio stations, captive audience networks, podcasts, Internet video channels, blogs and syndicated medical television. VNN has produced 60 news stories and, in 2007, delivered more than 250 million audience impressions. VNN is funded by an educational grant through the Western Veterinary Conference by Merial. Visit www.MyVNN.com.

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